Privacy Policy
Linkfluence Partners Oy is committed to protecting the privacy of our clients, partners, creator network members, and website visitors. This Privacy Policy describes how we collect, process, and protect personal data.
Last updated: March 10, 2026
01. Data Controller
Company Name: Linkfluence Partners Oy
Business ID: 3479429-1
Domicile: Helsinki, Finland
Website: www.linkfluencepartners.com
Email: mikko@linkfluencepartners.fi
02. Contact Person for Privacy Inquiries
For any questions regarding personal data processing, exercising your data subject rights, or this Privacy Policy, please contact our designated privacy lead:
Name: Mikko Pirhonen
Role: Founder & Lead Strategist, Linkfluence Partners Oy
Email: mikko@linkfluencepartners.fi
03. Name of the Register and Data Subject Groups
The register is the Linkfluence Partners Oy Client, Stakeholder, Marketing, and Creator Network Register.
The register contains data on the following categories of individuals:
- Representatives, contact persons, and decision-makers of existing and prospective client companies
- Individuals who submit contact forms, send emails, or book meetings (e.g., via Calendly)
- Recipients of B2B marketing communications, publications, and insights
- Members and partners of our curated LinkedIn creator network
- Website visitors (technical logs and aggregated analytics)
04. Purposes and Legal Bases for Processing
We process personal data only for predefined, legitimate purposes in compliance with Article 6 of the EU General Data Protection Regulation (GDPR, 2016/679):
Client Relationships & Service Delivery
Legal basis: Performance of a contract and pre-contractual steps (GDPR Art. 6.1 b). Campaign planning, execution, management, billing, and communication.
Inquiries & Meeting Bookings
Legal basis: Legitimate interest (GDPR Art. 6.1 f). Responding to inquiries, campaign brief requests, and managing Calendly scheduling.
B2B Marketing & Email Communications
Legal basis: Legitimate interest and/or consent (GDPR Art. 6.1 a/f). Sending relevant B2B insights and updates. You can unsubscribe at any time with a single click.
Creator Network Coordination
Legal basis: Contractual relationship or legitimate interest (GDPR Art. 6.1 b/f). Managing creator partnerships, briefs, compensations, and performance reporting.
Legal Obligations
Legal basis: Compliance with statutory legal obligations (GDPR Art. 6.1 c), including the retention of accounting and invoicing records under Finnish accounting laws.
05. Categories of Personal Data Processed
We collect only the personal data that is necessary and proportionate for our business operations:
Contact Details & Email Collection
First and last name, business email address, phone number, company name, job title, LinkedIn profile URL, and postal/billing address.
Communication & Inquiry Records
Messages submitted via website forms, Calendly booking details (chosen time, pre-meeting answers), email correspondence, and marketing preferences or opt-out status.
Creator Profile Information
Public professional background, audience reach and demographics, areas of expertise, agreement records, billing details, and campaign post metadata.
Technical & Analytics Data
IP address, browser type, device information, operating system, and page usage patterns (collected via Google Analytics 4 in aggregated/anonymized form).
06. Regular Data Sources
Personal data is primarily obtained directly from the individual:
- Through web contact forms or downloadable materials
- Via email, telephone, or LinkedIn communications
- Through meeting bookings scheduled via Calendly
- During contractual negotiations and business engagements
- From public professional B2B sources (such as company websites, official business registries, and LinkedIn profiles) to facilitate legitimate B2B business dialogue.
07. Data Disclosures and International Transfers
We never sell or rent your personal data to third parties. Data is disclosed only in the following limited circumstances:
- Service Providers & Processors: We use trusted IT, cloud, email, and analytics vendors (e.g., Google Workspace, Calendly, Cloudflare, Apix Messaging Oy for invoicing) who process data on our behalf under GDPR Data Processing Agreements (DPAs).
- Authorities: Data may be disclosed to statutory authorities when required by applicable law (e.g., tax or financial authorities).
Data is predominantly processed and stored within the EU/EEA. Where a service provider transfers data outside the EU/EEA (e.g., to the United States), we ensure appropriate safeguards are in place, such as EU Standard Contractual Clauses (SCCs) or the EU-U.S. Data Privacy Framework.
08. Retention Periods
We retain personal data only for as long as necessary to fulfill the purposes described herein or required by law:
- Client and contract records: Retained for the duration of the engagement and a reasonable period thereafter to address potential claims or legal obligations.
- Inquiries & meeting records: Retained for the duration of communication and up to 24 months from the last contact if no contract ensues.
- B2B marketing communications: Retained as long as the contact holds a relevant B2B role or until they opt out / unsubscribe.
- Accounting and financial documents: Retained for six (6) years following the end of the fiscal year in accordance with Finnish accounting legislation.
09. Your Rights as a Data Subject
Under the GDPR, you have the following enforceable rights regarding your personal data:
Right of Access
You have the right to obtain confirmation as to whether we process your data and inspect the records held about you.
Right to Rectification
You have the right to request correction of inaccurate, obsolete, or incomplete personal data.
Right to Erasure ("Right to be Forgotten")
You can request deletion of your personal data when there is no longer a legal ground or statutory obligation to retain it.
Right to Restriction and Objection
You may request the restriction of processing or object to processing based on legitimate interests under specific circumstances.
Right to Object to Direct Marketing
You have the absolute right to opt out of marketing communications at any time.
Right to Data Portability
You have the right to receive personal data you provided to us in a structured, commonly used, and machine-readable format.
How to Exercise Your Rights
Send your request in writing via email to mikko@linkfluencepartners.fi. We respond to all requests without undue delay and at the latest within one (1) month.
If you believe that the processing of your personal data infringes data protection regulations, you have the right to lodge a complaint with the supervisory authority:
Office of the Data Protection Ombudsman (Tietosuojavaltuutetun toimisto), Lintulahdenkuja 4, 00530 Helsinki, Finland | www.tietosuoja.fi/en
10. Cookies and Web Analytics
Our website uses cookies and similar technologies to enhance user experience, ensure website functionality, and analyze visitor trends.
- Strictly Necessary Cookies: Required for the technical operation and security of the site.
- Analytics Cookies (Google Analytics 4): Collect aggregated, anonymous metrics on visits, popular pages, and performance to help us refine our service offering.
You can adjust or disable cookies through your browser settings at any time. Please note that disabling cookies may affect certain website functionalities.
11. Data Security
We implement comprehensive technical and organizational measures to safeguard personal data:
- All web traffic is encrypted using modern SSL/TLS (HTTPS) protocols.
- Systems storing personal data are protected by multi-factor authentication (MFA), strong encryption, and strict role-based access control.
- Access is restricted solely to authorized personnel who require data for their professional tasks and are bound by confidentiality obligations.
12. Changes to This Privacy Policy
We continually develop our services and may update this Privacy Policy from time to time to reflect changes in laws or our operational practices. We encourage you to review this page periodically.
Privacy Highlights
- ✓ 100% compliant with EU GDPR and Finnish data laws
- ✓ No data sold or shared with unauthorized third parties
- ✓ Full rights to inspect, update, or erase your data
- ✓ One-click opt-out available on all marketing emails
Questions regarding privacy?
Mikko Pirhonen oversees all data protection inquiries for Linkfluence Partners.
mikko@linkfluencepartners.fi →